A business model that will turn you into a digital landlord. 

​The idea is to build digital assets (simple websites) and rent them to local business owners for a monthly fee.

This model works well for a couple of reasons: It’s scalable, it's passive, and you own the assets (the websites).

Step 1: pick a niche (a service like concrete) and a city 

Step 2: build a simple website for that niche and city

Step 3: run google ads to that website to generate leads

Step 4: give those leads as “samples” to a business owner in that niche and city

Step 5: close the business owner on a monthly retainer (of at least $1,000 per month) in exchange for all the leads from your site

Step 6: rinse and repeat

This strategy works better than the typical “rank and rent” model because you don't have to wait until your website ranks on Google before you can rent it to someone.

We’re renting the website before we even rank it. This allows us to close deals way faster, and then use the business owners' money to build out the full website and get it to rank so we can turn our ad off and keep a higher profit margin.

Basically, all we’re doing is building websites that generate leads through Google ads and then renting those websites to local business owners. 

​We make money from renting out our websites and the business owners get more leads!